Human-centred digital finance

Specialising in mobile-first UX that builds trust when decisions matter

  • Enables confident action in short, interrupted moments

  • Reduces hesitation during high-stakes decisions on the go

  • Clarifies status, changes, and next steps at a glance.

17+ years designing financial experiences that puts people first.

Case studies

  • Affordabiliity

    Mobile payment experiences designed to prevent missed bills and late fees in regulated environments.

    Client: CommBank

    View case study

  • Inclusion

    Reduces cognitive overload by making government eligibility and application processes clear on mobile.

    Client: EnergyAustralia

    View case study

  • Agency

    Designing for long-term financial decisions shaped through brief, repeat mobile check-ins.

    Client: AustralianSuper

    View case study

Approach

Translate complex needs into simple, engaging services

Lead strategic initiatives that deliver measurable outcomes

Apply data-driven, human-centred design to solve real problems

Foster collaboration across interdisciplinary teams

Empower 1M+ members with inclusive, accessible experiences.

Impact

Representative outcomes delivered across multiple large-scale initiatives

110%

Increase in transaction activity.
By streamlining mobile flows, user engagement increased.

73%

Growth in insurance updates.
Making it easier for members to keep protection up to date.

65%

Increase in contribution completions.
Reduced repeat-entry friction by enabling saved payment details.

45%

Rise in concession approvals.
Improving access for vulnerable members.

Organisations I have worked with

  • Led UX redesigns for CBA's property app and BPAY VIEW that transformed how users understand affordability and manage bills.

  • Transformed how users manage their complete financial picture by designing ANZ goMoney and ANZ Grow's integrated view that brings together banking, savings, and super data in one place.

  • Applied behavioral nudges and progressive disclosure to AustralianSuper's mobile app, building retirement planning confidence for 1M+ members through strategic information delivery.

  • Redesigned EnergyAustralia's concession verification process in My Account, reducing the 40% failure rate that was driving up call center costs and customer frustration